Bespoke branding masterclass for start- and scaleups

Branding
masterclass
for startups

Are you running a successful venture? Do you want to turn what started as a smart business idea into an attractive brand? This is for you.

six
interactive
sessions

A morning filled with seven interactive 30-minute sessions on branding, hosted by experts from Crisp, Check, Mollie, Pieter Pot and Dentsu Creative.

A strict
door policy

Marked is for founders and CMOs running a successful Dutch venture, aiming to build long term preference through branding. To ensure quality, we limit capacity to 5 ventures, awarded 2 seats each.

LAST EDITION’S LINE-UP

Talking about reasons to say yes a to a date, bending not breaking, parenting advice for those raising a newborn, a seductive but conscious milkman, a sad bee on a mission to make things more memorable and bite-sized elephants.

SESSION 1

WHY BRAND SUCCESS MEANS PLAYING THE LONG GAME

How to invest in branding from the start and how to stand out in a crowd.

Rózsa Groothoff | Creative Director at Crisp

Session 2

BALANCING CONSISTENCY AND FLEXIBILITY

How to manage your brand without slowing down your business.

Bart van der Ham | Growth Marketing Manager at Check

SESSION 3

CLARITY CREATES CHARACTER

Why making single-minded choices early on will amplify the core of your brand.

Gerben van der Zwaard | Strategy Director at Dentsu Creative

Session 4

Attract, select, and keep the right talent with branding

Weave brand into the fabric of your venture, culture, and future.

Jouri Schoemaker | CEO at Pieter Pot

Session 5

Standing out in the sea of sameness

What design can do to make your life easier and less boring. 

Tabi Aziri | Design Director at Dentsu Creative

Session 6

All change? Navigating maturity and expansion

As years go by, your brand will face some battles. A conversation about budget, commoditization, cross-border expansion and keeping the magic alive.

Marina Pape | Head of Country Marketing at Mollie